Najera Design + Marketing has developed a uniquely creative and collaborative methodology to the design process which allows our clients’ project goals and visions to be reflected in their project. We simplify and use the Four Ds:
Through intensive research and strategic analysis, we learn about your company, your competitors and key opportunities. We define client goals, create a task list and gather resources, finalize a strategy.
Based on the initial step, the insights we gain become ideas, then we develop a focused design direction through design mockups.
After the content and media is written, created, and acquired, we start on the layout and programming of your deliverable.
We proof, test and get your approval. The final stage is only the beginning of your company’s exposure.
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